Recently, Guotai Junan Securities (Vietnam), in collaboration with VMP Academy, successfully organized a series of internal business training programs aimed at strengthening management capacity, developing professional sales skills, and progressively building a solid human capital foundation to support the Company’s sustainable growth.

The training series saw the direct participation of the Board of Management together with department heads and management teams.

The training series was systematically designed and closely aligned with the Company’s practical operations, focusing on two key pillars: Sustainable Management Capability (UMM) and Professional Sales Consulting Skills. The programs were delivered with the participation of the Board of Management, management teams, and business staff, ensuring strategic alignment and enhancing the effectiveness of implementation across the entire organization.

Sustainable Management Capability – Strengthening the Leadership Foundation

The Sustainable Management Capability (UMM) program was developed to support the management team in enhancing leadership mindset and managerial capabilities amid an increasingly competitive and volatile financial and securities market.

Participants of the Sustainable Management Capability (UMM) program received certificates upon course completion.

Through the program, participants were equipped with key competencies, including:

1. A clear understanding of the role, responsibilities, and managerial mindset required in a modern corporate environment.
2. The ability to strengthen self-management, set clear objectives, and prioritize tasks effectively.
3. Enhanced team leadership skills, fostering motivation and stronger internal engagement.
4. Practical application of management tools, feedback mechanisms, and performance evaluation frameworks to improve operational effectiveness.

The content was delivered through an interactive training approach that combined theoretical foundations, group discussions, and real-world case studies, enabling participants to readily connect insights with and apply them to their day-to-day management practices.

Professional Sales Consulting Skills – Enhancing Business Performance

In parallel with the management-focused program, the Professional Sales Consulting Skills course was designed to strengthen professional expertise and hands-on capabilities for the Company’s business teams, with the objective of improving sales effectiveness and overall business performance.

Participants of the Professional Sales Consulting Skills program received certificates upon course completion.

The program focused on the following key areas:

1. Building a professional consultant image to create rapport and earn clients’ trust.
2. Accurately identifying and deeply understanding clients’ needs in order to propose tailored solutions.
3. Enhancing presentation, persuasion, and situational handling skills throughout the advisory process.
4. Refining deal-closing techniques to improve sales effectiveness and service quality.

Through practical case exercises and the sharing of real-world experiences, participants gained fresh perspectives while strengthening their confidence in client advisory and relationship management.

Investing in People – The Foundation for Sustainable Growth

The internal business training series forms an integral part of Guotai Junan (Vietnam)’s human capital development strategy, reflecting the Company’s consistent commitment to investing in people, the core driver of competitiveness and long-term sustainable growth.

Participants engaged enthusiastically in the sessions through highly practical and application-oriented content.

In the coming period, Guotai Junan (Vietnam) will continue to implement well-structured, practice-driven training programs tailored to different target groups, with the aim of continuously enhancing workforce quality, proactively adapting to market changes, and building long-term, sustainable partnerships with clients.